Jonathan Oldfield

Mr. Oldfield

Jon Oldfield

AVID | Marketing | Advanced Marketing | Broadcasting & Video Production I, II, & III
Room: 2906

Phone: 480-497-0177 ext. 6060

Jonathan.Oldfield@gilbertschools.net


Welcome! 

BT140 MARKETING EDUCATION
Grades:10, 11, 12           1 Year   1 Credit
This course will meet the District graduation requirement for Economics upon completion of the entire year. This course
will notmeet the NCAA requirements for Social Studies.
This course will satisfy one CTE credit for Arizona university entrance requirements.
 

This course will prepare students for employment in a wide range of marketing careers and will apply concepts of the free enterprise system. The principles of marketing economics, marketing math, communications, selling, advertising, promotion, and human relations will be emphasized. Students will apply marketing concepts using word processing, spreadsheet, graphics, database, integration, and computer systems. Participation in Distributive Education Clubs of America (DECA) is recommended.

BT142W ADVANCED MARKETING (SPORTS & ENTERTAINMENT)
Grades:11, 12    1 Year   1 Credit-Weighted Grade
Prerequisite:
Marketing Education or application and approval
Can be taken
oncefor dual credit
This course may be repeated for credit but not for grade change. This course will satisfy one CTE credit for Arizona university entrance requirements.

This course will address sports, entertainment, and event marketing. Emphasis will be placed on the following principles as they apply to the industry: branding, licensing, and naming rights; business foundations; concessions and on-site merchandising; economic foundations; promotion; safety and security; and human relations. Marketing simulations, projects, teamwork, DECA leadership activities, meetings, conferences, and competitions will provide many opportunities for application of instructional competencies. Participation in Distributive Education Clubs of America (DECA) is recommended.

BT510 BROADCASTING AND VIDEO PRODUCTION I
Grades:9, 10, 11, 12       1 Year   1 Credit
Fee:
$30.00
Can be taken for dual credit
This course will satisfy one CTE credit for Arizona university entrance requirements.

This course will introduce the basic skills of TV broadcast technology. Students will write and produce programs for the school and broadcast the daily announcements.

BT511 BROADCASTING AND VIDEO PRODUCTION II
Grades:10, 11, 12           1 Year   1 Credit
Prerequisite:
Broadcasting and Video Production I or application and approval
Fee:
$30.00
Can be taken for dual credit
This course will satisfy one CTE credit for Arizona university entrance requirements.

This course will encompass the production of videos and documentation of important events and school activities. Students will learn how to plan video content, handle administrative activities, write scripts, edit video and create graphics.

BT512 BROADCASTING AND VIDEO PRODUCTION III
Grades:11, 12    1 Year   1 Credit
Prerequisite:
Broadcasting and Video Production II or application and approval
Fee:
$30.00
This course may be repeated for credit but not for grade change. This course will satisfy one CTE credit for Arizona university entrance requirements.

This course will further enhance student’s production experience in writing, producing, directing, and performing. Students will also produce commercials, public service announcements, highlight reels, news, and feature pieces for the TV broadcast. Students will learn advanced editing techniques and graphic skills using industry-standard software and equipment. Participation in Skills USAis recommended.

 

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